Top 3 Capabilities of Facebook Ad Targeting You Didn’t Know

Targeting is one of the most important aspects of Facebook ads. AdvertiseMint outlines 3 things you...


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Design Thinking is the New Normal – 6 Lessons in Innovation and Marketing Excellence

Products, like their customers, are always on the evolution curve, & require smarter strategies....


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Digital Marketing Today – Is Content King & Platform Queen?

If your awesome, purposeful and helpful content reaches only 2% of your target audience, you have...


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12 New Facebook Products to Expect in 2017

Facebook is entering the new year with 12 new products and updates for its users. The items on this...


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The Ultimate Guide to Micro-Influencers [Gifographic]

Micro-influencers can have a positive impact on several aspects of your brand performance. Check out...


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Frugal Marketing: 5 Ways to Spend Less on Marketing & Do More

Five key principles that frugal marketers from around the world can adopt to drive greater...


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What’s Disrupting These 4 Martech Roles? Data Analytics!

With marketing on the path to automation, Analytics India Magazine and UpGrad narrow down a bunch of...


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32 Marketing Ideas from a Marketing Growth-a-Thon

32 Marketing Ideas from a Marketing Growth-a-thon. Also learn how you can conduct a successful...


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Digital Marketing Careers with Sujoy Golan : Marketers Unite Podcast

Former Global Digital Head Inmobi & Marketing Head of Unboxd, Sujoy Golan shares his exciting career...


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Top 21 Tech Product Marketing Tools For Startups in 2017

Every company today aims to improve its day to day functioning by optimizing resources. One...


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How To Make Facebook Ads Work for B2B Marketing

Advertising on Facebook is a hard nut to crack. I have seen digital marketers complain that Facebook...


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17 Essential Digital Marketing Skills for 2017

All digital marketers need to interact with technology. These 17 digital marketing tech skills will...


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50 Tips From Digital Marketing Experts in India

As one of the Marketing Honchos on our list rightly claimed, there is no such thing as digital...


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How to Become a [T] Shaped Marketer in the Digital Age?

The secret sauce behind UpGrad's Digital Marketing Program finally revealed. Experience how to...


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Most In Demand Digital Marketing Roles in India

Most In Demand Digital Marketing Roles in India

Check out the below infographic to know the most in-demand digital marketing roles and find out...


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Who is a Digital Marketer? What do they do?

How Does a Digital Marketer’s Salary Grow?

The salaries of digital marketers are heavily dependent on the kind of skills, experience, and the...


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digital marketing skill test

How much do you know about Digital Marketing?

Who is this Digital Marketing Quiz for? Are you an Entrepreneur with a fancy for Digital? Or a Brand...


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How To Evaluate an Influencer Marketing Campaign?

With celebrities, subject matter experts, social media enthusiasts and entrepreneurs building their...


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Growth Hacking – The New Marketing Buzzword

Growth hacking is a method that enables you to increase your customer base and ensures that they...


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5 Soft Skills You Need To Be A True Digital Marketing Rockstar

The difference between good and great is never the hard and sharp skills which can be measured and...


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How to Create a Digital Marketing Strategy From Scratch?

Back in my agency days, we used to see a flurry of these emails flying across teams about marketing...


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Digital Marketing – The Experimentation Game

The only thing constant in life and digital marketing is ‘change’. And by now we are more than...


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